Topic: Predictive Modeling

Revolutionizing Your Customer Experience Measurement With AI and Hyperlocal Competitive Intelligence

Take a behind-the-scenes look at a conversation with Sue Pittacora, Chief Strategy Officer at Wavicle, and Jola Oliver, CX Leader at McDonald's Corporation, as they dig into the future of customer experience measurement.

How to Build Resilient Business Strategies Using Advanced Analytics

Discover how to fuel business resilience with advanced analytics and fortify your path to enduring success.

5 Blockers to Effective Artificial Intelligence Implementations 

Organizational and process challenges can hold companies back from their AI goals. Explore 5 common blockers to AI implementations.

Why Micro-Segmentation Matters in a Post-COVID World

If you are a brand marketer or member of a customer analytics team, you might already use micro-segmentation as a way to reach and engage your best customers efficiently.

CDO Summit Key Takeaways

CDO Summit Key Takeaways Our Wavicle team had a great time sponsoring the CDO Executive Summit in Chicago on December 11th,...